Earning With The REI Affiliate Program

REI, a haven for outdoor enthusiasts, offers a vast selection of gear and apparel for hiking, camping, climbing, cycling, and more. But did you know they also have a stellar affiliate program?

If you’re a blogger, influencer, or content creator passionate about the outdoors, the REI affiliate program can be a fantastic way to monetize your passion and share your love for exploration with others.

How the REI Affiliate Program Works

The REI affiliate program allows you to earn commission by promoting REI products on your website or social media channels. When someone clicks on your unique affiliate link and makes a purchase at REI, you earn a percentage of the sale. It’s a win-win situation: you recommend trusted gear, and your audience gets high-quality outdoor products, while you earn money for your efforts.

Quick Rundown of the REI Affiliate Program

Commission Rates: The REI affiliate program offers a 5% commission rate on total sales.
Cookie Duration: 15-30 days for cookie duration.
Joining Program: AvantLink is the official partner for the REI affiliate program.
Payouts: The payment threshold of the REI affiliate program is $40-$100.

How to Join the REI Affiliate Program?

REI partners with AvantLInk for their affiliate program. The process for signing up with the REI affiliate program is quite simple. Here is how you can do it:

Visit the official REI’s affiliate page.
Click on the “Join Now or Apply Now” button and it will take you to the AvantLink affiliate, the official affiliate partner of REI.
Complete the online application form to create an account on AvantLink.
Once approved, you’ll receive access to your affiliate dashboard and unique affiliate links.
Start promoting REI’s product range with your unique affiliate links to start earning.

Pros and Cons of the REI Affiliate Program

Pros

Competitive Commission Rates: Earn a generous commission on qualifying REI products (excluding memberships and gift cards).
Extensive Product Selection: Promote everything from tents and sleeping bags to kayaks and climbing gear – a backpack full of possibilities!
Stellar Brand Reputation: REI is a trusted name in the outdoor community, making conversions easier.
Detailed Tracking and Reporting: Monitor your performance and optimize your content strategy with comprehensive reporting tools.
Promotional Resources: Access a treasure trove of marketing materials like banners, product descriptions, and creative assets.

Cons

Content Focus: Your content should resonate with the outdoor enthusiast audience.
Cookie Duration: Be mindful of the cookie duration (timeframe for which clicks are tracked) to maximize your earning potential.

Is The REI Affilaite Program Right For You?

The REI affiliate program is best for content creators and online influencers who are passionate about the outdoors and have an audience interested in outdoor activities. Here’s a breakdown of who would benefit the most:

Outdoor Bloggers and Websites:

If your website or blog focuses on topics like hiking, camping, climbing, cycling, or other outdoor adventures, the REI affiliate program is a perfect fit. You can promote relevant REI gear and apparel to your audience while earning commission on sales.

Social Media Influencers

If you have a strong social media following engaged with outdoor activities, the REI affiliate program can be a great way to monetize your influence. Promote REI products through engaging posts and stories, and earn when your followers click your affiliate links and make purchases.

YouTube Content Creators

Do you create videos about backpacking adventures, gear reviews, or outdoor skills? Include REI affiliate links in your video descriptions or directly mention them in your content. If viewers purchase through your links, you’ll earn a commission.

Outdoor Enthusiasts with an Audience

Even if you’re not a professional content creator, but have a website or social media following interested in the outdoors, you can still benefit from the REI affiliate program. Share your experiences and recommend REI products you love –– your genuine passion can be persuasive!

REI Products that you can Promote with the Affiliate Program

The REI affiliate program boasts a vast selection of outdoor gear and apparel, allowing you to promote a wide range of products that cater to various outdoor activities. Here’s a breakdown of some key categories:

Camping:

Tents (backpacking, car camping, family tents)
Sleeping bags (different temperature ratings)
Sleeping pads
Camping chairs and tables
Backpacking packs
Camping stoves and cookware
Lanterns and headlamps
Navigation tools (GPS devices, maps, compasses)

Hiking:

Hiking boots and shoes
Daypacks and backpacks
Hiking apparel (clothing, rain gear, sun protection)
Trekking poles
Hydration packs
First-aid kits Navigation tools

Climbing:

Climbing shoes and harnesses
Climbing ropes and gear
Climbing apparel
Climbing chalk bags
Belay devices

Cycling:

Bicycles (road bikes, mountain bikes, hybrid bikes)
Cycling apparel (helmets, jerseys, shorts, gloves)
Cycling accessories (bike computers, lights, tools)
Bike trailers and racks

Kayaking and Canoeing:

Kayaks and canoes
Paddles and life jackets
Kayaking and canoeing apparel
Dry bags
Boat trailers and car racks

Other Outdoor Activities:

Running shoes and apparel
Fishing gear (rods, reels, tackle)
Snowshoeing and cross-country skiing equipment
Travel and adventure gear (luggage, backpacks, travel accessories)

REI Brand Products:

In addition to these categories, REI also offers its own brand of high-quality outdoor gear and apparel. Promoting these products can be particularly lucrative as they often have strong brand recognition and customer trust.

Keep in mind: While the program offers a vast selection, there are some exclusions. You won’t earn a commission on REI memberships or gift cards.

Alternate Affiliate Programs

REI affiliate program can be an ideal bet if your target audience or followers align with the offerings of REI products. But what if it doesn’t meet your criteria? Various alternate affiliate programs can fit what you are looking for.

Here are some alternate affiliate programs to consider:

DraftKings Affilaite Program – If your followers are into online sports.
TrueFire Affilaite Program – This can be the perfect match if your target audience is into guitar lessons.
West Elm Affiliate Program – Home decor and modern furniture is a popular and ever-trending niche.

Conclusion

In conclusion, the REI affiliate program unlocks a treasure trove of opportunities for outdoor enthusiasts and content creators. With its extensive selection of high-quality gear and apparel across various activities, it caters to a broad audience passionate about exploring the natural world.

Competitive commissions, a trusted brand name, and valuable promotional resources make it a program worth trekking towards.